On October 25, 2023, Google will expand the functionality of its augmented reality (AR) service, ' AR Beauty,' allowing you to try new hair colors in AR and virtually see what it would look like if ...

Mark Lukowski, head of OS and software platforms for Google's augmented reality (AR) and mixed reality (XR) devices, has announced that he has left Google. It has been reported that Google has been ...

Fans felt excitement as six 2026 AR glasses were unveiled this week at Google I/O and other demos. The timing matters because ...

Google is slowly peeling back the curtain on its vision to, one day, sell you glasses with augmented reality and multimodal AI capabilities. The company’s plans for those glasses, however, are still ...

Imagine a world where your glasses do more than just help you see—they guide you through unfamiliar streets, translate foreign languages in real time, or even assist you with cooking dinner. Sounds ...

Surprise around 2027 Gucci-Google AR launch spread fast through fashion and tech circles today. The timing matters because the reveal repositions augmented reality from niche ...

Nathan is a tech journalist from Canada who spends too much money on gadgets. You can find his work on Android Police, Digital Trends, iMore, Mobile Syrup and ZDNET. Nathan studied journalism at ...

Even as bigger studios and companies are sinking more and more money into VR and AR development, it's still difficult for ...

Forbes contributors publish independent expert analyses and insights. A former tech executive covering AI and XR for Forbes. In a move to deepen digital tourism and cultural engagement, Google has ...